Welcome to the Wedding Video Boss podcast where we talk about the business side of being a wedding creative and a peek into my world as a styled shoot model, just kidding, i model for any kind of shoot. I’m your host Paul Santiago your guide, your guru, your Yoda for anything and everything about wedding videos!

In this episode, we’re going to talk about everyone’s FAVORITE app, INSTAGRAM!

Anyone who has Internet access, has a smartphone, and has a social media page definitely uses Instagram. Since it launched in 2010, it’s become the top go-to app for sharing visual content. However, it isn’t just for sharing selfies, food, or pictures of your cat anymore. It’s now THE platform for selling your brand! Whether you have a business or not, whether you’re aware of it or not, YOU HAVE A PERSONAL BRAND. Anything you post on Insta tells a lot about yourself and you become known for it. Think about it! If you post a lot of travel pics, you become known as a travel junkie; if you post photos of yourself working out, you become known as someone who’s into health and fitness.

If you’re a wedding videographer, or a wedding vendor, Instagram should be one of your main platforms for showing off your work. This is because according to research, more than 90% of millennial brides and grooms use IG to find ideas; engagement is 15 times higher and it increases your brand recall by 32%. So there are huge opportunities for getting noticed because you promote to a more targeted market.

But with more than 500 million active users posting more than 100 million photos and videos daily, how can you make sure your followers are gonna scroll back on their feeds and really look at your post?! When you put something out there that you think is super cute, there’s always someone trying to do the same thing. It’s just noise and your post is not gonna stand out.

If you’re in the industry, everything you post has to catch the attention of the viewer so they have to be UNIQUE and SHAREABLE. For me personally, I think the 2nd one is more important because people need to be engaged with your posts. If I’m gonna post a photo of my face, it’s not gonna be shareable unless my mom wants to share it. Yes it’s nice to occasionally see a face behind the brand if you’re an influencer, a videographer, or a wedding planner, but you need to feature more of your services so people will keep engaging and following your content.

So how do you do it? Listen up...

Listen to the Wedding Bossness podcast here: https://linktr.ee/weddingbossness

Subscribe to Musicbed - http://share.mscbd.fm/WeddingBossness

Your subscription to Musicbed includes: - Unlimited music for all of your wedding films - Access to a curated roster with hundreds of artists and composers, including CHPTRS, Tim Halperin, The Light The Heat, Tony Anderson, Chad Lawson, and more. Also, browse dozens of curated playlists like Romantic, Uplifting Acoustic, Cinematic, and more. - Full clearance to upload to all social media and streaming platforms, including quick YouTube clearance with SyncIDTM.

Get 50% for Honeybook by using our code: http://share.honeybook.com/boffovideo

Canva: http://canva.7eqqol.net/OqKGW

Get 10% off of Soundstripe: https://soundstripe.grsm.io/paulsantiago

Checkout the YouTube channel for bite sized business videos: https://www.youtube.com/channel/UCs4f-7m3H2K562O3Lb01xcw/

LIKE THE PAGE! https://www.facebook.com/weddingbossness

JOIN THE GROUP! /www.facebook.com/groups/weddingbossness/

The Wedding Bossness Podcast hosted by Paul Santiago

BossIG: www.instagram.com/weddingbossness

BoffoIG: www.instagram.com/boffovideo

Website: www.weddingbossness.com

Special thanks to Ning Wong for the sexy headshot

Music credits: Season 1 : Isaac Joel - Azophi, Isaac Joel - Adler, Isaac Joel - Obliqua and Isaac Joel - Clavius from www.SoundStripe.com Season 2 : Yung Koolade - Rise, Isaac Joel - Two Leaf Anemone, Yung Koolade - Shee give me that good love from www.SoundStripe.com

Branding was a big part of our 'significance in the wedding industry' and that includes website and SEO improvements. Shoutout to Cloud and Web Services for revamping our Boffo Video website and helping us reach so much more people!

Welcome to the wedding video boss podcast where we talk about the business of being a wedding creative and a sneak peek into my world as a wedding videographer. I can’t believe that I’m saying this right now but The instagram expert is here and we’re talking about her instagram strategy guide! I hope you’re ready for a dose of Sue B because i have a feeling that this interview is going to turn into a therapy session so wish me luck! Sue b is ready so let’s start the show!

Sue B. is an insightful, energetic, and in-demand online marketing educator, influencer speaker, and a no-BS business coach. Sue’s blog was ranked as one of the Top 10 social media blogs in 2017 by Social Media Examiner. Sue B. is also one of the most popular CreativeLive Instructors and has been named by Huffington Post as one of the “Top 50 Must-Follow Women Entrepreneurs” and The Top 50 Social Media Marketing Influencers by TopRank Marketing, and Top Female Business Influencers of 2019 by Fit Small Business.

Whether she’s taking the stage at an industry conference, like Social Media Marketing World, or working one-on-one with her clients, Sue B. is driven to help business owners leverage the power of Instagram to meet (and exceed) their business goals. As a lifelong entrepreneur, Sue B. has over 30 years of business experience. And, with her extensive knowledge and implementation of social media, it is Sue B.’s mission to teach, mentor, and empower others.

Friends, let’s welcome Sue B Zimmerman…

Listen to the Wedding Bossness podcast here: https://linktr.ee/weddingbossness

Subscribe to Musicbed - http://share.mscbd.fm/WeddingBossness

Your subscription to Musicbed includes: - Unlimited music for all of your wedding films - Access to a curated roster with hundreds of artists and composers, including CHPTRS, Tim Halperin, The Light The Heat, Tony Anderson, Chad Lawson, and more. Also, browse dozens of curated playlists like Romantic, Uplifting Acoustic, Cinematic, and more. - Full clearance to upload to all social media and streaming platforms, including quick YouTube clearance with SyncIDTM.

Get 50% for Honeybook by using our code: http://share.honeybook.com/boffovideo

Canva: http://canva.7eqqol.net/OqKGW

Get 10% off of Soundstripe: https://soundstripe.grsm.io/paulsantiago

Checkout the YouTube channel for bite sized business videos: https://www.youtube.com/channel/UCs4f-7m3H2K562O3Lb01xcw/

LIKE THE PAGE! https://www.facebook.com/weddingbossness

JOIN THE GROUP! /www.facebook.com/groups/weddingbossness/

The Wedding Bossness Podcast hosted by Paul Santiago

BossIG: www.instagram.com/weddingbossness

BoffoIG: www.instagram.com/boffovideo

Website: www.weddingbossness.com

Special thanks to Ning Wong for the sexy headshot

Music credits: Season 1 : Isaac Joel - Azophi, Isaac Joel - Adler, Isaac Joel - Obliqua and Isaac Joel - Clavius from www.SoundStripe.com Season 2 : Yung Koolade - Rise, Isaac Joel - Two Leaf Anemone, Yung Koolade - Shee give me that good love from www.SoundStripe.com

Branding was a big part of our 'significance in the wedding industry' and that includes website and SEO improvements. Shoutout to Cloud and Web Services for revamping our Boffo Video website and helping us reach so much more people!

Support Wedding Bossness by contributing to their Tip Jar: https://tips.pinecast.com/jar/wedding-bossness

Check out our podcast host, Pinecast. Start your own podcast for free with no credit card required. If you decide to upgrade, use coupon code r-ea71ad for 40% off for 4 months, and support Wedding Bossness.

Welcome to the wedding video boss podcast where we talk about the business side of being a wedding creative and a sneak peek into my world as a very handsome videographer. Technical stuff is never my strong suit so i always ask people whenever i have questions about my equipment. Out of all the people that i’ve bothered, my next guest is the one that ive pestered the most. So to put an end to this, he obliged me and finally is a guest on my show! We’re going to put all my questions on the record so I don’t have to ask him anymore. I hope you’re ready for two things, number 1, to know all the technical stuff that you need to know about your camera and 2, to find out how clueless I am when it comes to this. Peter is already putting on lip balm which means he’s ready for this episode...

Listen to the Wedding Bossness podcast here: https://linktr.ee/weddingbossness

Subscribe to Musicbed - http://share.mscbd.fm/WeddingBossness

Your subscription to Musicbed includes: - Unlimited music for all of your wedding films - Access to a curated roster with hundreds of artists and composers, including CHPTRS, Tim Halperin, The Light The Heat, Tony Anderson, Chad Lawson, and more. Also, browse dozens of curated playlists like Romantic, Uplifting Acoustic, Cinematic, and more. - Full clearance to upload to all social media and streaming platforms, including quick YouTube clearance with SyncIDTM.

Get 50% for Honeybook by using our code: http://share.honeybook.com/boffovideo

Canva: http://canva.7eqqol.net/OqKGW

Get 10% off of Soundstripe: https://soundstripe.grsm.io/paulsantiago

Checkout the YouTube channel for bite sized business videos: https://www.youtube.com/channel/UCs4f-7m3H2K562O3Lb01xcw/

LIKE THE PAGE! https://www.facebook.com/weddingbossness

JOIN THE GROUP! /www.facebook.com/groups/weddingbossness/

The Wedding Bossness Podcast hosted by Paul Santiago

BossIG: www.instagram.com/weddingbossness

BoffoIG: www.instagram.com/boffovideo

Website: www.weddingbossness.com

Special thanks to Ning Wong for the sexy headshot

Music credits: Season 1 : Isaac Joel - Azophi, Isaac Joel - Adler, Isaac Joel - Obliqua and Isaac Joel - Clavius from www.SoundStripe.com Season 2 : Yung Koolade - Rise, Isaac Joel - Two Leaf Anemone, Yung Koolade - Shee give me that good love from www.SoundStripe.com

Branding was a big part of our 'significance in the wedding industry' and that includes website and SEO improvements. Shoutout to Cloud and Web Services for revamping our Boffo Video website and helping us reach so much more people!

Support Wedding Bossness by contributing to their Tip Jar: https://tips.pinecast.com/jar/wedding-bossness

Check out our podcast host, Pinecast. Start your own podcast for free with no credit card required. If you decide to upgrade, use coupon code r-ea71ad for 40% off for 4 months, and support Wedding Bossness.

Welcome to the wedding video boss podcast where we talk about the business of being a wedding creative and a sneak peek into my world as a sexy wedding videographer. I’m your host Paul Santiago and today is a special episode because not only is this guest a famous wedding photographer/ videographer who is love and adored by many people and brands, he is also a close friend of mine. We’re talking about Mentorship, Building yourself to be a brand and of course, a little bit of gear talk! Ning is ready so hold on to your horses coz it’s gon be a crazy ride...

Ning's diverse career path is what makes him so unique and versatile. Right after UCLA, he started out as an electrical engineer, became an IT Director, dove into sales and marketing, and finally ended up as a Microsoft technical trainer and corporate event planner. After leaving the corporate rat race to pursue his dream of photography, he started Ning Wong Studios, a Southern California based photography and cinematography studio. Weddings are his passion and business. What he enjoys most is the experience of photographing and filming people in all aspects of life. Ning takes great pride in knowing he is regarded as a true people person. His natural ability to connect with others combined with his innate friendliness always brings an air of positive energy, kindness and empathy to every job he does. Also, with his vast knowledge of technology and wedding expertise, you can ask Ning for his recommendations on the latest gear or the best vendors for your wedding! When he is not behind the camera, he enjoys spending time with his beautiful wife and daughter, family, friends and dog (Ewok). He absolutely loves what he does and can't imagine doing anything different! Friends help me in welcoming, my good friend and the co founder of the silver fox club of California, Ning Wong...

Listen to the Wedding Bossness podcast here: https://linktr.ee/weddingbossness

Subscribe to Musicbed - http://share.mscbd.fm/WeddingBossness

Your subscription to Musicbed includes: - Unlimited music for all of your wedding films - Access to a curated roster with hundreds of artists and composers, including CHPTRS, Tim Halperin, The Light The Heat, Tony Anderson, Chad Lawson, and more. Also, browse dozens of curated playlists like Romantic, Uplifting Acoustic, Cinematic, and more. - Full clearance to upload to all social media and streaming platforms, including quick YouTube clearance with SyncIDTM.

Get 50% for Honeybook by using our code: http://share.honeybook.com/boffovideo

Canva: http://canva.7eqqol.net/OqKGW

Get 10% off of Soundstripe: https://soundstripe.grsm.io/paulsantiago

Checkout the YouTube channel for bite sized business videos: https://www.youtube.com/channel/UCs4f-7m3H2K562O3Lb01xcw/

LIKE THE PAGE! https://www.facebook.com/weddingbossness

JOIN THE GROUP! /www.facebook.com/groups/weddingbossness/

The Wedding Bossness Podcast hosted by Paul Santiago

BossIG: www.instagram.com/weddingbossness

BoffoIG: www.instagram.com/boffovideo

Website: www.weddingbossness.com

Special thanks to Ning Wong for the sexy headshot

Music credits: Season 1 : Isaac Joel - Azophi, Isaac Joel - Adler, Isaac Joel - Obliqua and Isaac Joel - Clavius from www.SoundStripe.com Season 2 : Yung Koolade - Rise, Isaac Joel - Two Leaf Anemone, Yung Koolade - Shee give me that good love from www.SoundStripe.com

Branding was a big part of our 'significance in the wedding industry' and that includes website and SEO improvements. Shoutout to Cloud and Web Services for revamping our Boffo Video website and helping us reach so much more people!

Support Wedding Bossness by contributing to their Tip Jar: https://tips.pinecast.com/jar/wedding-bossness

Check out our podcast host, Pinecast. Start your own podcast for free with no credit card required. If you decide to upgrade, use coupon code r-ea71ad for 40% off for 4 months, and support Wedding Bossness.

Welcome to the Wedding Video Boss Podcast! I am your host, Paul Santiago.

Today, we’re gonna tackle the practice of UPSELLING AND CROSS-SELLING VIDEOS!

You see for us videographers, we need to be more proactive and creative when it comes to selling our services. Videographers aren’t like photographers. Photographers can upsell bigger albums or more pages, or they could upsell canvas prints on the wall. Anything that photographers can sell, WE CAN’T.

A lot of people have different approaches to upselling and cross-selling and some who are just starting out almost have zero clue about how to do them.

The bottom line is, WE ALL NEED TO MAKE MONEY. We put in our time, money, blood, sweat, and tears into this, so we gotta earn! With more vendors getting into the game, it’s important to stand out! Author Jill Konrath said that “What differentiates sellers today is their ability to bring fresh ideas."

So before we get to the nitty-gritty let’s consider WHY YOU SHOULD UPSELL AND CROSS-SELL, in this episode that I should’ve called, Upsell and cross sell...

Listen to the Wedding Bossness podcast here: https://linktr.ee/weddingbossness

Subscribe to Musicbed - http://share.mscbd.fm/WeddingBossness

Your subscription to Musicbed includes: - Unlimited music for all of your wedding films - Access to a curated roster with hundreds of artists and composers, including CHPTRS, Tim Halperin, The Light The Heat, Tony Anderson, Chad Lawson, and more. Also, browse dozens of curated playlists like Romantic, Uplifting Acoustic, Cinematic, and more. - Full clearance to upload to all social media and streaming platforms, including quick YouTube clearance with SyncIDTM.

Get 50% for Honeybook by using our code: http://share.honeybook.com/boffovideo

Canva: http://canva.7eqqol.net/OqKGW

Get 10% off of Soundstripe: https://soundstripe.grsm.io/paulsantiago

Checkout the YouTube channel for bite sized business videos: https://www.youtube.com/channel/UCs4f-7m3H2K562O3Lb01xcw/

LIKE THE PAGE! https://www.facebook.com/weddingbossness

JOIN THE GROUP! /www.facebook.com/groups/weddingbossness/

The Wedding Bossness Podcast hosted by Paul Santiago

BossIG: www.instagram.com/weddingbossness

BoffoIG: www.instagram.com/boffovideo

Website: www.weddingbossness.com

Special thanks to Ning Wong for the sexy headshot

Music credits: Season 1 : Isaac Joel - Azophi, Isaac Joel - Adler, Isaac Joel - Obliqua and Isaac Joel - Clavius from www.SoundStripe.com Season 2 : Yung Koolade - Rise, Isaac Joel - Two Leaf Anemone, Yung Koolade - Shee give me that good love from www.SoundStripe.com

Branding was a big part of our 'significance in the wedding industry' and that includes website and SEO improvements. Shoutout to Cloud and Web Services for revamping our Boffo Video website and helping us reach so much more people!

Support Wedding Bossness by contributing to their Tip Jar: https://tips.pinecast.com/jar/wedding-bossness

Check out our podcast host, Pinecast. Start your own podcast for free with no credit card required. If you decide to upgrade, use coupon code r-ea71ad for 40% off for 4 months, and support Wedding Bossness.

***Disclaimer: Apologies in advance, some parts of this interview were a little choppy because of reception issues, I listened to it and the interview still made sense. I will be contacting Katherine to maybe redub the episode upon your request so feel free to send me a message of how it went! Thanks for your support!

Welcome to the Wedding Video Boss Podcast, where we talk about the business of being a wedding creative and also a peek into my world as a wedding videographer! I am your host, Paul Santiago.

Today we’re talking about CRM and how useful it is for our business, now I have more time to play videogames! Your instructor for today is Katherine Nowak and she’s here to talk about our one of the top CRM’s out there, Honeybook! I hope you’ve been wondering about this topic because it’s coming right at ya in full speed!

Katherine Nowak is an organization and process driven advocate that loves helping creatives understand the importance of effective business management tools.

She works in business development at HoneyBook. Katherine joined HoneyBook in 2016 after taking a leap leaving a much more corporate job and hasn't looked back since. She spends her days working on the amazing HoneyBook Educator Program and other business development initiatives to help support HoneyBook members.

When she's not hard at work helping the freelance economy, you can find her balancing a busy work life schedule, chasing after her 1 1/2 year old daughter, trying to fit in a yoga class and maybe a meal with her husband.

Without further adieu, friends let’s welcome, Katherine Nowak!

In this episode, i asked:

• Newest features of honeybook

• Whats How would CRM help small businesses? How about videographers in particular?

• Sending brochures?

• Sending payment reminders

• What makes you different from other crms?

• Does it have expense tracking?

• Migration issue?

• Storing receipts?

• What’s your favorite feature that most clients don’t know about?

Get your 50% discount courtesy of us!

http://share.honeybook.com/boffovideo

Credits:

Want more? Be a patron and get more stuff! https://www.patreon.com/weddingvideoboss

The Wedding Video Boss Podcast hosted by Paul Santiago

BossIG: www.instagram.com/weddingvideoboss

BoffoIG: www.instagram.com/boffovideo

Website: www.weddingvideoboss.com

For comments & suggestions email me at: [email protected]

Special thanks to Ning Wong (@NingWongStudios) for the sexy headshot

Music credit Isaac Joel - Azophi and Isaac Joel - Clavius from www.SoundStripe.com

Welcome to the Wedding Video Boss! I am your host, Paul Santiago.

In this episode we’re going to refresh your memory by going through some of the basic stuff you need to remember when you’re PREPPING FOR A SHOOT.

Every wedding is unique: you meet couples with different styles and tastes, you shoot in different locations, it could be a small or a big wedding, there are a lot of details to shoot, and often some last-minute requests. It’s a lot! And there’s nothing more insanely stressful than forgetting to bring your gear or not planning well enough. It’s totally unprofessional and it’ll cost you your job and your credibility.

As Benjamin Franklin said, “If you fail to plan, you are planning to fail!”

So to save yourselves from a life of doom, let’s go through the BEST PRACTICES FOR SHOOT PREP!

Credits:

Want more? Be a patron and get more stuff! https://www.patreon.com/weddingvideoboss

The Wedding Video Boss Podcast hosted by Paul Santiago

BossIG: www.instagram.com/weddingvideoboss

BoffoIG: www.instagram.com/boffovideo

Website: www.weddingvideoboss.com

For comments & suggestions email me at: [email protected]

Special thanks to Ning Wong (@NingWongStudios) for the sexy headshot

Music credit Isaac Joel - Azophi and Isaac Joel - Clavius from www.SoundStripe.com

Welcome to the Wedding Video Boss Podcast! Where we talk about the business of being a wedding creative and also a peek into my world as a wedding videographer. I am your host, Paul Santiago and today is Monday which means it’s time for another Masterclass! Which means you need to bring out your notepad, pen, tablet, your quill or whatever you use to takes notes because you’re not going to want to miss this one. Your instructor for today is Heidi Thompson and she’s here to talk about how to squash overwhelm with a marketing plan

Why you need a marketing plan and how it'll make your life easier. What your marketing plan should contain. How to use your marketing plan to avoid shiny object syndrome. How you can create your own effective marketing plan.

I think she’s almost ready so let me give you a head start to grab that coffee or any warm alcoholic beverage and let’s start the class!

Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she specializes in business and marketing strategy for wedding professionals. She helps wedding professionals grow their businesses and reach their goals without going crazy in the process. Her business & marketing expertise has been featured on several wedding and business outlets including The Huffington Post, Social Media Examiner, Wedding Business Magazine, Sprouting Photographer, Photo Biz Xposed, Honeybook, WeddingWire World & she’s an advisory board member for the UK Academy Of Wedding & Event Planning.

You can also join her and thousands of other wedding professionals just like you in The Evolve Your Wedding Business Facebook Community.

Having a clear view of your who’s what’s and why’s will help you create a marketing plan that suits your business. You need to understand that not everyone is your client so make sure you zero in on who your tribe is and make sure that you serve them better.

I’d love to know how this episode was for you so feel free to reach out if you have any questions or suggestions. I’m throwing all these information goldness for free so I’d really appreciate if you help me by subscribing, rating or leaving a review, Thanks so much to those who already did it, thanks for listening it means the world to me, watch out for next episode the Wedding Video Boss podcast. Till then, play nice if you can’t win, be nice especially if you’re good looking. Bossman out.

Get access to the site courtesy of the boss!

http://www.theweddingbusinesscollective.com/secret

and use coupon code: wedding video boss

Credits:

Want more? Be a patron and get more stuff! https://www.patreon.com/weddingvideoboss

The Wedding Video Boss Podcast hosted by Paul Santiago

BossIG: www.instagram.com/weddingvideoboss

BoffoIG: www.instagram.com/boffovideo

Website: www.weddingvideoboss.com

For comments & suggestions email me at: [email protected]

Special thanks to Ning Wong (@NingWongStudios) for the sexy headshot

Music credit Isaac Joel - Azophi and Isaac Joel - Clavius from www.SoundStripe.com

Check out our podcast host, Pinecast. Start your own podcast for free with no credit card required. If you decide to upgrade, use coupon code r-ea71ad for 40% off for 4 months, and support Wedding Bossness.

Welcome to the Wedding Video Boss Podcast, where we talk about the business of being a wedding creative and also a peek into my world as a wedding videographer! I am your host, Paul Santiago.

Today, we are talking to Scott Riley and he’s answering all our questions about the kinds of corporations, employment, payroll, insurance and everything that you would need to make your business legitimate. Stick around because he’s hooking us up with something awesome! He’s ready so let’s start the show!

Scott Riley is a firm partner at A & A Employer Services. He has worked for the family business for over 15 years, where he started at file clerk and moved his way up to running the day to day operations a few years ago. Scott graduated from Whitter College in 2009 with a degree in Mathematics. From there he continued his education at Redlands University to complete his MBA in 2014. The value of the MBA has really helped the business grow in a few different ways. Adding value to his clients with learning from professor’s and students alike working with business professionals.

Scott married his beautiful wife Jacqueline in 2015. They currently live in Brea, CA. and have 3 dogs. Wrigley, Gracie and Rizzo. Jacqueline and Scott love to travel, and they try to book one trip a year to Hawaii. Hawaii is one of their favorite places to relax, unwind, and refresh. Friends, let’s welcome, Scott Riley...

What are the things that people who are starting out need to do? (06:40)

What are the kinds of incorporation? (08:40)

What kind of incorporation should I do with my business? (10:32)

Is sole proprietorship a good option for people in the wedding industry? (11:50)

For people who have already been in the business for a while, what are the things that we should double check to make sure we’re still running our business legally? (14:11)

What are corporate minutes? (16:20)

What kind of insurance do wedding businesses need? (17:36)

Difference between Employee and Contractor (20:43)

Repercussions if you violate labor laws (28:49)

Taking care of the laws that protect employees (30:28)

When would you need to approach an employee services agent? (33:06)

Listener questions! (38:14)

Recap (40:32)

Stella joins the party and she asked great questions! (54:06)

*Dont forget to mention Wedding Video Boss Podcast when you contact Scott because he's hooking you up big time with something! Listen up to find out what it is!

If you want people to look at you as a professional, you need to run a legitimate business. That involves following all the rules and since so many things have changed when it comes to the requirements, make sure that you talk to someone who is knowledgeable about it. It makes me sad to hear some people saying, “ugh i don’t really want to get a business permit, it’s such a hassle” or “it’s just a hobby” Dude, then don’t freaking charge people money! Do us a favor, us meaning the people who are actually trying to make a living out of this, do us a favor and talk to someone. See if it’s really something for you.

Don’t you just love it when people are willing to share what they know and ask nothing in return? Me too, that’s why I pay it forward. When I think that I’m not capable of doing this kind of selfless work, I just support the person monetarily. If you’re thinking, “Wow! Paul is so handsome and he sure helped me out by bringing all this information literally straight to my doorstep, I wonder if there’s any way I could support him other than cheering him on quietly in my car every week?” Lucky for you, I started a Patreon page and you can pledge as low as $1 to show your support and keep the show going. Just head on to www.patreon.com/weddingvideoboss You’ll see the same sweet old podcast… and more! Actually, tons more, different tiers can get you great things like transcripts of all the latest episodes for those people who don’t have time to listen, a facebook mastermind group thats limited

If you want to continue the silent support, I’m throwing all these information goldness for free so I’d really appreciate if you help out me by subscribing, rating or leaving a review! Thanks so much to those who already did it, thanks for listening it means the world to me, watch out for next episode of the Wedding Video Boss podcast. Till then, play nice if you can’t win, be nice especially if you’re good looking. Bossman out.

Credits:

Want more? Be a patron and get more stuff! https://www.patreon.com/weddingvideoboss

The Wedding Video Boss Podcast hosted by Paul Santiago

BossIG: www.instagram.com/weddingvideoboss

BoffoIG: www.instagram.com/boffovideo

Website: www.weddingvideoboss.com

For comments & suggestions email me at: [email protected]

Special thanks to Ning Wong (@NingWongStudios) for the sexy headshot

Music credit Isaac Joel - Azophi and Isaac Joel - Clavius from www.SoundStripe.com

Welcome to the Wedding Video Boss Podcast, where we talk about the business of being a wedding creative and also a peek into my world as a wedding videographer! I am your host, Paul Santiago.

Today, we are going to focus on an industry practice which is POSTING PRICES ON YOUR WEBSITE. Some vendors do it and some don’t and they have their own reasons for doing so. Today, I am going to share with you WHY WE POSTED OUR PRICES, and WHY WE STOPPED DOING IT. All that, in this segment that I should’ve called, to post or not to post...

Those are the three reasons why we used to post our prices. Again to FILTER OUT LOWBALLERS, TO ATTRACT POTENTIAL CLIENTS, and TO BE TRANSPARENT.

We stopped posting our prices because of those three reasons: THEY AFFECTED OUR REPUTATION, WE SHIFTED TO CUSTOMIZED PRICING, and that OUR PRICES WERE CHANGING.

Now, I’ve seen a lot of people do this, and most of them say this anyway: that YOU SHOULD POST YOUR STARTING PRICE.

To be honest, I don’t want to do this. I don’t think it works. Why? For me, YOU’RE FILTERING OUT THE PEOPLE WHO HAVE THE POTENTIAL TO BUY YOUR PRODUCT.

That’s why I don’t think you should post the “Staring At” Price because it’s not practical. YOU ARE LIMITING YOUR CLIENT’S SPENDING POWER.

We chose to post and not post our prices based on our own experiences and what we believed were the right moves that helped scale our business. Whether you choose to post your prices or not, it’s totally your call! As long as you know your worth and are confident you can deliver. Your website is your primary selling platform. It is a tool and an extension of yourself as a professional. Actor Ansel Elgort said, “You are your main news platform, so no publication has as much power as you do about posting about yourself.”

I think a great way to know which works is to test them out. If one option fits your marketing efforts, and provides the most benefits to you and your potential clients, then you’ll know you made the right decision.

To post or not to post prices on one’s website deserves more discussion, so I would love to get your thoughts! Let’s continue the conversation! Why do you choose to post or not post your prices? Let me know!

Don’t forget to subscribe, leave a review, and I’ll see you on the next Wedding Video Boss Podcast!

‘Til then, play nice if you can’t win, be nice especially if you’re good-looking. Boss man out!

Credits:

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The Wedding Video Boss Podcast hosted by Paul Santiago

BossIG: www.instagram.com/weddingvideoboss

BoffoIG: www.instagram.com/boffovideo

Website: www.weddingvideoboss.com

For comments & suggestions email me at: [email protected]

Special thanks to Ning Wong (@NingWongStudios) for the sexy headshot

Music credit Isaac Joel - Azophi and Isaac Joel - Clavius from www.SoundStripe.com

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